Diving into the water without an oxygen tank is called ‘free-diving.’ It is a form of apnea diving in which divers must hold their breath for an extended period while diving deep into the water with just one breath of oxygen. The difficulty in holding the diver’s breath during this time is not due to a lack of oxygen but rather an increase in carbon dioxide concentration. In other words, if you keep your heart rate low and your metabolism slow, you produce less carbon dioxide, which allows you to dive for a longer duration. The only way to maintain a low heart rate is to remain as calm as possible. Maintaining calmness has numerous benefits in life. - Joseph’s “just my thoughts”
What someone can share with others is referred to as a “non-rival asset,” whereas the counterpart is termed a “rival asset.” Intangible assets, such as brands and intellectual property rights, fall under the category of non-rival assets. In contrast, tangible assets that physically exist, like buildings and goods, are classified as rival assets. Non-rival assets can theoretically be utilized by numerous individuals simultaneously, and their depreciation is nearly nonexistent even when an original copy exists. Thus, the scale and speed of wealth creation differ from that of an economy focused on existing tangible assets. In Apple, the personality assets of founder Steve Jobs are considered non-rival assets, while the productivity aspect, traditionally seen as a rival asset, has been managed through outsourcing. If Apple focuses solely on non-rival assets, managing the rest becomes straightforward, as they understand the sources of high-added value. - Joseph’s “just my thoughts”