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Showing posts with the label branding

Just my thoughts #0572

Most people study in school, yet the education system does not provide financial education. Even though it doesn’t take long for us to realize that finance is an essential element of survival, isn’t it strange that schools don’t offer financial education? Economic activity is a power game where someone wins and someone loses. One person’s loss is another’s gain, and my sacrifice is someone else’s fortune. In other words, economic activity embodies the harsh reality of deciding between discomfort and the uncertain odds of a game that determines who occupies a position, even though that position has already been predetermined. This issue is further exacerbated by the fact that people have different productive capacities and society mandates that the means of value exchange is cash (fiat currency). To survive, you must first understand how social systems function. - Joseph’s “just my thoughts”

Just my thoughts #0419

I believe it’s accurate to say that “branding is about suggesting a way of life.” Instead of just stating, “Buy ice cream,” it’s more meaningful to say, “Buy ice cream for the children waiting for their dad at home.” It’s about suggesting a lifestyle, not merely a product. It’s better to imply, “You can enjoy a warm meal with your loved one after a while,” rather than simply saying, “Come to our restaurant.” The definition, role, and function of branding evolve as times change. - Joseph’s “just my thoughts”

Just my thoughts #0333

One instance where results justify motivation and process is branding. People observe successful, well-known brands and assume that they were established through elaborate planning by marketing experts from the outset. However, most thriving brands remain in existence not because of strategic planning but because they have “survived.” If your business endures, the result justifies the brand and imbues it with meaning. A brand serves as a reward for survival. It makes sense only when it survives. - Joseph’s “just my thoughts”

Just my thoughts #0033

If I'm trying to sell you a product, it's proof that I don't understand marketing and branding. Marketing and branding were never invented to sell, but these things were born so that the product could be sold in the first place. - Joseph's "just my thoughts"