Peter Drucker stated that marketing is not the same as sales; instead, it aims to make sales unnecessary. He also mentioned that marketing is not just the final step in production but occurs at every stage from beginning to end. Furthermore, a company’s functions can be categorized into marketing and innovation. While sales are vital for generating revenue, it’s crucial to grasp the concept that marketing makes sales redundant. Many companies struggle because they fail to understand this concept and incur losses from unnecessary expenses. - Joseph’s “just my thoughts”
There’s a saying that after a flood, no water is left to drink. Those who see this as a metaphor grasp that it signifies that “usefulness” outweighs “quantity.” In contrast, literal interpreters might invest in stocks for “mineral water” due to an anticipated rise in demand for bottled water post-flood. This illustrates how interpretation and action can diverge significantly. - Joseph’s “just my thoughts”