Joseph's "Just My Thoughts"

The value must exist when both universality and scarcity coexist. Universality is a property that anyone can recognize, whereas scarcity refers to limited possession. In other words, recognition should be universal so everyone can understand it, but the rights to possess or use the object should be restricted. The universality of perception has been influenced by viral promotion, such as word of mouth and media messages, and now digital networking is taking over. Limiting physical possession and use causes scarcity. Before the digital age, this was protected by spatial limitations; however, with the widespread adoption of digital networking, encryption technology now enforces these limits. The restriction of possession and use means that a master sets the physical boundaries of the scarce object. All businesses must satisfy these two contradictions simultaneously to achieve economic benefits. - Joseph’s “just my thoughts”

Luxury goods are valuable not only because they are well-made but also because they are scarce. The proof lies in the abundance of counterfeit luxury goods. Controlling production and supply is one of the things luxury goods brands excel at. Initially, quality and reputation create luxury goods; however, the fact that the value of these goods does not diminish but continues to rise is due to the maintenance of scarcity. While customers determine the fate of the product, producers and suppliers also influence the fate of the customer. They achieve this through their offerings. - Joseph’s “just my thoughts”

Any business can succeed if it generates more revenue than it incurs in costs. When you achieve high sales volume with low expenses, a surplus occurs; only with a surplus can production and investment continue. “Replication” enables humanity to create surplus legitimately. Humanity has learned that surplus can increase if similar costs are incurred or if goods or services of equal quality are sold at minimal costs. The growth of a management organization demonstrates that it continues to replicate its members at the same level as the founder, and increased revenue indicates it can easily “replicate” the designated quality. The cells in our bodies also “replicate” to sustain life. For handmade products to thrive, they must prioritize scarcity over productivity since improvements in productivity can reduce scarcity. If you don’t grasp the principles of duplication, achieving success in your business becomes challenging. - Joseph’s “just my thoughts”