Cognitive Structure: Humans naturally avoid complicated or confusing interfaces. If all headlines in a newspaper are the same size as the body text, they won’t seem inviting to read. The human brain is built to operate efficiently. However, human cognitive abilities often don’t reach their full potential. Any interface that goes against this instinct is likely to fail. No one enjoys taking tests every day, right? To increase sales in an online shopping mall, it’s important to provide an interface that requires minimal mental effort from consumers. To protect the environment, instead of setting “spoons or forks” as the default delivery option in a food delivery app, offering a choice to select separately can help reduce waste. To promote positive consumer behavior, create a comfortable environment; to discourage negative behavior, make the process complex and frustrating. - Joseph’s “just my thoughts”
Here a product is being made by only three countries, South Korea, China, and Japan. It's not a semiconductor but a nail clipper. You might think that a nail clipper is not a big deal, but it's not as simple as that. Nail clippers are a combination of all sorts of advanced technologies. In the 1980s, South Korea could produce submarines and battleships, but they did not possess the technology to produce nail clippers. When the upper and lower teeth are in mesh, the chink must be 0.1 to 0.2 millimeters. When perfect engagement, the nail is not cut properly on the contrary, the outrange of this tolerance, is cut out coarsely. Today, thanks to technological advances, South Korea has been able to narrow this chink to between 0.05 and 0.08 millimeters. South Korea, to achieve this goal, produces a special steel called "15CM" through POSCO which is specially made for this nail clipper. Many different advanced technologies are combined in this tiny nail clipper. Don't ...