Peter Drucker stated that marketing is not the same as sales; instead, it aims to make sales unnecessary. He also mentioned that marketing is not just the final step in production but occurs at every stage from beginning to end. Furthermore, a company’s functions can be categorized into marketing and innovation. While sales are vital for generating revenue, it’s crucial to grasp the concept that marketing makes sales redundant. Many companies struggle because they fail to understand this concept and incur losses from unnecessary expenses. - Joseph’s “just my thoughts”
Leaders delegate, while bosses manage. Organizations that have numerous meetings and extensive reporting are led by bosses, not leaders. Another factor contributing to this phenomenon is that the work being performed is viewed not as a product but as a project. Product work emphasizes customer experience, whereas project work relates to compliance deadlines. Consequently, project work involves many meetings and reporting. Dysfunctional organizations are characterized by excessive meetings, while successful organizations prioritize conversations over meetings. - Joseph’s “just my thoughts”