Language has a grammar for communication. In other words, there is a form, and communication is only possible when society agrees on that form. Therefore, in communication, form is often more important than content. Different fields in society use different grammars and preferred language styles. For example, there are separate grammars and vocabularies used in law, and the same goes for marketing. This is especially common in advertising and public relations, where the form is usually more important than the content. In a world where focusing only on the form can seem showy, and emphasizing only the content can cause communication problems. - Joseph’s “just my thoughts”
People with strong interpretive skills receive support from others. Interpretive ability involves i) classifying or grouping phenomena with similar attributes, ii) identifying patterns that share commonalities within the classified groups, and iii) connecting or comparing these patterns with other attribute patterns to gain insights. If the content can be presented in a clear and engaging manner, we will achieve interpretive supremacy among the public. - Joseph’s “just my thoughts”