Peter Drucker stated that marketing is not the same as sales; instead, it aims to make sales unnecessary. He also mentioned that marketing is not just the final step in production but occurs at every stage from beginning to end. Furthermore, a company’s functions can be categorized into marketing and innovation. While sales are vital for generating revenue, it’s crucial to grasp the concept that marketing makes sales redundant. Many companies struggle because they fail to understand this concept and incur losses from unnecessary expenses. - Joseph’s “just my thoughts”
In the Bible, David was a shepherd when he ousted the beast with pebbles and a sling, but when he threw stones at the enemy with the same pebbles and sling, he became the king’s son-in-law. The ability and tools are the same, but his life changed completely when the objects and situations of using them changed. The way to escape the crisis depends on the abilities and the ability to grasp the object and situation to which it is applied rather than the replacement or improvement of the skills and tools. Of course, luck is also important. Because luck also creates a situation. - Joseph’s “just my thoughts”