Peter Drucker stated that marketing is not the same as sales; instead, it aims to make sales unnecessary. He also mentioned that marketing is not just the final step in production but occurs at every stage from beginning to end. Furthermore, a company’s functions can be categorized into marketing and innovation. While sales are vital for generating revenue, it’s crucial to grasp the concept that marketing makes sales redundant. Many companies struggle because they fail to understand this concept and incur losses from unnecessary expenses. - Joseph’s “just my thoughts”
Plants produce a toxin called alkaloids for their protection. Over 200 types of alkaloids exist in nature, and they are known for their bitter taste. Humans dislike bitterness and prefer sweetness. Among taste receptors, there are four times as many receptors for detecting bitter flavors compared to other taste perceptions, which is believed to be an evolutionary adaptation for safety against toxins. Fear is an instinctual response in humans to ensure security. Aversion to pain may also serve as a survival mechanism. Don’t be vaguely afraid of fear. - Joseph’s “just my thoughts”