There exist two categories of leaders: those who prioritize individuals and those who prioritize circumstances. Which category do you fall into? Leaders who prioritize circumstances may easily overlook the needs of individuals, driven by an underlying fear of adverse outcomes impacting them. Ultimately, those who favor circumstances above individuals exhibit a tendency to prioritize self-protection over the welfare of those they lead. In contrast, leaders who prioritize individuals, even amidst challenging situations, demonstrate the qualities of exemplary leadership. - Joseph’s “just my thoughts”
The reorientation and expansion of a business should be planned and decided in terms of customer synergies, not company synergies. It may be more successful to offer a customer who buys apple jam an extra slice of bread to spread it on than to provide a customer who buys apple jam an extra jar of peach jam. It's easier for the jam seller to give away an extra jar of jam, but for the customer, the bread is more valuable than the jam. - Joseph’s “just my thoughts”