Peter Drucker stated that marketing is not the same as sales; instead, it aims to make sales unnecessary. He also mentioned that marketing is not just the final step in production but occurs at every stage from beginning to end. Furthermore, a company’s functions can be categorized into marketing and innovation. While sales are vital for generating revenue, it’s crucial to grasp the concept that marketing makes sales redundant. Many companies struggle because they fail to understand this concept and incur losses from unnecessary expenses. - Joseph’s “just my thoughts”
As the chef gained fame through broadcasting, restaurant profits actually fell. One would expect higher profits with increased fame; yet, the opposite occurred. The restaurant’s original profit model relied on multi-course meals, but the broadcasts focused on just one or two popular dishes. While customer numbers surged, the average price per order decreased. Additionally, costs associated with running a restaurant have risen due to the influx of patrons. The influence of social media is leading to an increasing number of celebrities; yet, their true feelings can be quite complex. Achieving fame can be surprisingly detrimental. - Joseph’s “just my thoughts”