Peter Drucker stated that marketing is not the same as sales; instead, it aims to make sales unnecessary. He also mentioned that marketing is not just the final step in production but occurs at every stage from beginning to end. Furthermore, a company’s functions can be categorized into marketing and innovation. While sales are vital for generating revenue, it’s crucial to grasp the concept that marketing makes sales redundant. Many companies struggle because they fail to understand this concept and incur losses from unnecessary expenses. - Joseph’s “just my thoughts”
Steve Jobs envisioned integrating a computer chip into existing wireless phones. He seldom pursued new technology development; rather, he aimed to combine existing technologies to achieve his goals. Innovation means creating significant change through the right blend of what already exists. Often, even one’s own business or profession remains underappreciated. If you grasp that well, your chances of business failure will significantly decrease. Unfortunately, this is often not the case in reality. Focus on the essence. - Joseph’s “just my thoughts”