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Just my thoughts #0665

Only when there is a surplus can new things be created. Surplus means having more than what is necessary. Creating something new requires an initial investment in advance. Whether it’s labor or capital—that is, whether labor is purchased with capital—energy can only be used for new work if there is a surplus. Only with prior investment can something entirely new, never seen before, be made. The existence of something that did not exist before in this world results from someone putting in their surplus first. - Joseph’s “just my thoughts”

Just my thoughts #0026

Starbucks Korea sells a 355ml tall size cup of Americano at KRW 4,500. It contains 3.5% solid matter to at least manifest tastes and flavors. The rest is just WATER. We should simultaneously drink 96.5% of the water to get just a few 3.5% together. The average production cost of 1ml of tap water in Seoul is KRW 0.00051. That's the same as paying about KRW 4,000 for a cup of tap water of about 350ml. We would think of how much we make money by selling coffee, but it's our misunderstanding. As an excuse for a few solid matters of "coffee", they're selling tap water at the unbelievable price of over KRW 4,000. They're making money with the cheapest solvent 'WATER', not 'COFFEE'. But almost all businessmen are trying to sell the solid matters of 3.5% at a high price. The reason, businessmen cannot make money is they make the wrong selection which cannot make money since the beginning. The making structure is first, and the effort is second. - Josep...