Adequacy : Moderate and appropriate nature. In the early days of the Roman Empire , Emperor Tiberius hosted a grand feast and invited an inventor. The inventor presented a glass as a gift, and the emperor inquired about its features. When the inventor claimed that the glass was unbreakable , the emperor dropped it on the floor. Only one side was dented, and the emperor touched that spot, restoring it to its original condition. Astonished, the emperor asked the inventor, “Have you ever taught anyone how to make this glass?” The inventor replied, “I did not tell anyone.” Then the emperor ordered his execution because if the recipe for the glass were known, the value of the emperor’s gold and silver treasures would plummet. No matter how excellent something is, it can be the worst depending on the situation and context. That’s why adequacy is essential. - Joseph’s “just my thoughts”
Offline retailers are going to be ruined. People assume the cause might be Internet commerce. But if you analyze the data, it doesn't make sense. In the U.S., online sales have grown more than 30-fold over the past two decades, but Internet shopping accounts for only 11% of total consumer sales. According to U.S. government statistics, Americans spend most of their income on SERVICES, NOT GOODS. This means they purchase a car rental service instead of possessing a car, a cloud service instead of having computer software and hard drives, and a fresh food delivery service every morning instead of buying the ingredients for food. It also means that people avoid buying manufactured or harvested goods, but want to buy the servitization goods in the categories of manufacturing and agriculture. This phenomenon is called " Servitization of Manufacturing". - Joseph’s “just my thoughts”