Peter Drucker stated that marketing is not the same as sales; instead, it aims to make sales unnecessary. He also mentioned that marketing is not just the final step in production but occurs at every stage from beginning to end. Furthermore, a company’s functions can be categorized into marketing and innovation. While sales are vital for generating revenue, it’s crucial to grasp the concept that marketing makes sales redundant. Many companies struggle because they fail to understand this concept and incur losses from unnecessary expenses. - Joseph’s “just my thoughts”
Expansion inherently carries risks. As a country or business grows, the number of elements needing protection rises significantly, heightening the likelihood of failure. Many say, “Achieving success is challenging, but sustaining it is even more difficult.” Balancing capacity and expansion is often complex; yet, it is crucial to achieve this equilibrium to prevent success from becoming a curse. - Joseph’s “just my thoughts”