Space and Gravity: We understand intangible values like price or worth using spatial and physical metaphors: high or low, rising or falling. Although intangible value has no physical properties, we mentally map it onto ideas of space and gravity. For instance, we imagine a lowest point for value, equating a price drop with a sharp fall and a rise with a slow climb, as if gravity is at work. This illustrates that our thinking applies the rules of space and gravity to even the most abstract concepts. - Joseph’s “just my thoughts”
Texting is locking time in space. Words are a temporal language, and letters are spatial language. Words die out over time, but letters form a “logic” with sentence and word rearrangement. The nobility monopolized this letter. Texting was power. The advent of social media proves that writing is still power. Writing skills, beauty, fun, and benefits are advantageous in this power game. It is the birth of a new aristocrat. - Joseph’s “just my thoughts”