Peter Drucker stated that marketing is not the same as sales; instead, it aims to make sales unnecessary. He also mentioned that marketing is not just the final step in production but occurs at every stage from beginning to end. Furthermore, a company’s functions can be categorized into marketing and innovation. While sales are vital for generating revenue, it’s crucial to grasp the concept that marketing makes sales redundant. Many companies struggle because they fail to understand this concept and incur losses from unnecessary expenses. - Joseph’s “just my thoughts”
A good manager needs to grasp human needs before they can act virtuously. Focusing on morality without addressing desires leads to an authoritarian organization. Authoritarian structures are detrimental because they stifle individual spontaneity. Organizations that suppress this spontaneity face excessive costs and are likely to fall behind in competition. - Joseph’s “just my thoughts”