Peter Drucker stated that marketing is not the same as sales; instead, it aims to make sales unnecessary. He also mentioned that marketing is not just the final step in production but occurs at every stage from beginning to end. Furthermore, a company’s functions can be categorized into marketing and innovation. While sales are vital for generating revenue, it’s crucial to grasp the concept that marketing makes sales redundant. Many companies struggle because they fail to understand this concept and incur losses from unnecessary expenses. - Joseph’s “just my thoughts”
When you bleed, the blood comes into contact with the air, it changes from a liquid to a jelly, and then from a jelly to a solid scab. This inherent property of a substance is called its "physical property". If the properties of blood do not change from liquid to jelly and then to solid, people will die from excessive bleeding to death. Thus, physical properties are quite important to our life phenomena. The properties are almost everything in the business of food and chemical products. We can do our business although without an understanding of the properties. But if we cannot understand, or do overlook them, even a coffee shop can't expect to win the competition. So start by understanding the properties. - Joseph’s “just my thoughts”