Space and Gravity: We understand intangible values like price or worth using spatial and physical metaphors: high or low, rising or falling. Although intangible value has no physical properties, we mentally map it onto ideas of space and gravity. For instance, we imagine a lowest point for value, equating a price drop with a sharp fall and a rise with a slow climb, as if gravity is at work. This illustrates that our thinking applies the rules of space and gravity to even the most abstract concepts. - Joseph’s “just my thoughts”
People can’t think that ‘deficiency’ is a ‘resource.’ While many equate deficiency with ‘lack and shortage,’ it should actually be viewed as ‘emptying what needs to be emptied.’ How can we fill something good without first emptying the bowl? Deficiency is by no means a disadvantage. Instead, the lack of resources, termed ‘deficiency,’ can often be satisfied with what we already possess rather than something new. Stay hungry! - Joseph’s “just my thoughts”