The case of solving complex problems with surprising ideas and new perspectives is exemplified by Alexander the Great’s ‘Gordian Knot’ or the ‘Egg of Columbus.’ If you have tried using the same perspective and approach but have not achieved your goal, you must tackle it from a completely different perspective and method. Nevertheless, the reason we continue to cling to our previous perspective and direction is that we focus too much on the method. If you get caught up in the method, you lose sight of your purpose. If you lose your purpose, you may end up trying the same method again. If the will is strong and misguided, it is possible to repeat this. - Joseph’s “just my thoughts”
Trust must be created and maintained. Building and maintaining trust always comes at a cost. Even if the cost is not monetary, it must be paid in the form of labor or some other means instead of money. Cafe owners face the uncertainty of not knowing when their customers will arrive. Knowing exactly when customers are coming, the cafe owner will avoid turning on the cafe lights and machines unnecessarily when there are no customers. The owners only need to prepare for when customers arrive. However, due to this uncertainty, the owner must keep the lights and machines on. If the cafe owner turns off the lights and machines to save money and a customer visits the cafe, that customer may not return. An unprepared appearance undermines the trust between the cafe and the customer. Regardless of type or kind, there is always a cost to building and maintaining trust. Which part am I paying the cost for now? Or am I not paying for it? - Joseph’s “just my thoughts”