There are two primary approaches to creating something: bottom-up design and top-down design . Top-down design is often seen in architecture. People do not build bricks randomly; instead, they follow the design drawings created by the architect. This method executes a plan that has already been established. When asked why something is built in a certain way, the answer is usually that the blueprint dictates its design. Conversely, bottom-up design does not start with a fixed goal, but rather involves setting and implementing small, actionable rules. For example, termite nests follow this approach. Small termites have a simple rule: to pile up soil. They do this without knowing the reason, but over time, the finished structure is remarkable and sophisticated. The appearance of the Sagrada Familia church , designed by Antoni Gaudà and still under construction, closely resembles a termite nest, differing only in size. Setting goals and planning is one way to create, but actual achievem...
In the future, those who effectively manage the “signifiant” as opposed to the “signifié” will prevail. For instance, if you post food content on Instagram, viewers are not interested in every single menu item. Such details can be found anywhere. Even a self-boarded student prepares and enjoys their meals. If the food represents the “signifié,” then the arrangement of the food itself is the “signifiant.” What users engage with on Instagram is not merely the food but rather the presentation that signifies it. Without a message that stands out, your Instagram is likely to get lost among countless other posts. Remember, the medium is the message, and the message is the medium. - Joseph’s “just my thoughts”