Peter Drucker stated that marketing is not the same as sales; instead, it aims to make sales unnecessary. He also mentioned that marketing is not just the final step in production but occurs at every stage from beginning to end. Furthermore, a company’s functions can be categorized into marketing and innovation. While sales are vital for generating revenue, it’s crucial to grasp the concept that marketing makes sales redundant. Many companies struggle because they fail to understand this concept and incur losses from unnecessary expenses. - Joseph’s “just my thoughts”
A big supermarket can do business in the suburbs because of wheels. If someone asked me what is one of the greatest inventions in human history that civilization has ever developed, I would say "wheels." The automobile is also a wheel. Shopping carts are also wheels. Without wheels, how many people would go far and carry heavy loads? Mass distribution is possible because of wheels. To do bulk sales, you have to have a lot of inventory. That means you need a lot of storage space. It also means you need cheap real estate. The trivial circle, the wheel, is the key to solving all these constraints in one shot. - Joseph’s “just my thoughts”