Peter Drucker stated that marketing is not the same as sales; instead, it aims to make sales unnecessary. He also mentioned that marketing is not just the final step in production but occurs at every stage from beginning to end. Furthermore, a company’s functions can be categorized into marketing and innovation. While sales are vital for generating revenue, it’s crucial to grasp the concept that marketing makes sales redundant. Many companies struggle because they fail to understand this concept and incur losses from unnecessary expenses. - Joseph’s “just my thoughts”
A part-time worker at a fast-food chain put in a lot of effort. The worker’s dedication impressed the boss, leading to the firing of other part-timers and an increase in trust placed in this worker. As a result, the worker ended up with significantly more responsibilities while keeping the same salary. I reiterate that structure is more important than mere effort. - Joseph’s “just my thoughts”