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Just my thoughts #0669

Virtualization is practically an extension of reality and, financially, a different way of representing ownership. Ultimately, reality exists in our perception, which we experience and verify. Our senses serve as tools that transfer information from the external world into our brains, where this data is then reconstructed in our perception. The reason we dismiss digital currencies is that we see virtual things as “non-existent.” However, if you think about it, the state of existence varies depending on whether it is virtual or physical, and all information processing takes place within our perception, only providing feedback to reality. In perception, the difference between virtual and real is meaningless. - Joseph’s “just my thoughts”

Just my thoughts #0053

In 2019, the coffee shop franchise Banapresso had 47 branches in Seoul, 35 of which were concentrated in the Gangnam and Seocho districts. There were even other Banapresso stores within 200 meters of each other. It was denser than Starbucks. 100% of orders were placed through kiosks and mobile apps. The elders thought it would be hard to place an unattended order, but when they tried it, they were impressed with how seamlessly they were connected to the register. An Americano costs KRW 1,500 (about USD 1.27). There was only one employee. Everything was ordered at the touch of a button and the coffee was served within 40 seconds. All the bread was made at a nearby headquarters and distributed in batches. Banapresso was the antithesis of a traditional coffee franchise. Its parent company is an IT company that operates a ride-hailing app. The same business can be completely transformed into a different business model, due to the interpretation and context. - Joseph’s “just my thoughts”