Peter Drucker stated that marketing is not the same as sales; instead, it aims to make sales unnecessary. He also mentioned that marketing is not just the final step in production but occurs at every stage from beginning to end. Furthermore, a company’s functions can be categorized into marketing and innovation. While sales are vital for generating revenue, it’s crucial to grasp the concept that marketing makes sales redundant. Many companies struggle because they fail to understand this concept and incur losses from unnecessary expenses. - Joseph’s “just my thoughts”
The format influences the content. Does coffee served in an attractive cup taste better? Short pants look stylish on some occasions, while others seem tacky or absurd. Why do the same jeans have such varying perceptions? Factors like who wears them, the type of fabric, and the context define their coolness or sloppiness. Effective communication relies on a format that is worthy of quality content. - Joseph’s “just my thoughts”