An important aspect of understanding your business ecosystem is knowing your position within it (positioning), whether you hold a higher or lower (subordinate) role, and whether your offerings are substitutes or complements. Netflix started as a DVD rental service. With the rise of online streaming, Netflix saw it as a replacement for DVD rentals. Kimbap and Ramen are complementary goods, but Ramen and Udon are substitutes. This is why, even when setting up a snack bar, paying attention to the menu is crucial. Complementary goods increase sales, while substitutes are more likely to lead to no change or even a decline in sales. - Joseph’s “just my thoughts”
People with strong interpretive skills receive support from others. Interpretive ability involves i) classifying or grouping phenomena with similar attributes, ii) identifying patterns that share commonalities within the classified groups, and iii) connecting or comparing these patterns with other attribute patterns to gain insights. If the content can be presented in a clear and engaging manner, we will achieve interpretive supremacy among the public. - Joseph’s “just my thoughts”