Peter Drucker stated that marketing is not the same as sales; instead, it aims to make sales unnecessary. He also mentioned that marketing is not just the final step in production but occurs at every stage from beginning to end. Furthermore, a company’s functions can be categorized into marketing and innovation. While sales are vital for generating revenue, it’s crucial to grasp the concept that marketing makes sales redundant. Many companies struggle because they fail to understand this concept and incur losses from unnecessary expenses. - Joseph’s “just my thoughts”
A cook’s genuine passion for food reflects the value and quality of their creations. Even when the taste is terrible, the cook’s heartfelt effort might still elicit a belief that the food is healthy. Traditionally, this might have made sense, but from a scientific standpoint, it is absurd. Despite knowing proven cooking methods, many chefs continue to rely on their instincts, often without questioning their approaches. Few chefs actually consider the trustworthy resource of food quality, fearing that acknowledging this might label them as inferior chefs. - Joseph’s “just my thoughts”