An important aspect of understanding your business ecosystem is knowing your position within it (positioning), whether you hold a higher or lower (subordinate) role, and whether your offerings are substitutes or complements. Netflix started as a DVD rental service. With the rise of online streaming, Netflix saw it as a replacement for DVD rentals. Kimbap and Ramen are complementary goods, but Ramen and Udon are substitutes. This is why, even when setting up a snack bar, paying attention to the menu is crucial. Complementary goods increase sales, while substitutes are more likely to lead to no change or even a decline in sales. - Joseph’s “just my thoughts”
People can’t think that ‘deficiency’ is a ‘resource.’ While many equate deficiency with ‘lack and shortage,’ it should actually be viewed as ‘emptying what needs to be emptied.’ How can we fill something good without first emptying the bowl? Deficiency is by no means a disadvantage. Instead, the lack of resources, termed ‘deficiency,’ can often be satisfied with what we already possess rather than something new. Stay hungry! - Joseph’s “just my thoughts”