Micro-movement refers to small shifts. Kim Yong-woon, who authored the book “History’s Counterattack,” states that before a state changes, an ambiguous phase occurs during the process. This is called ‘micro-movement,’ and he argues that a rigid organization that suppresses this micro-movement will ultimately lead to frustration or catastrophe. He explains that permitting micro-movement equates to autonomy, and an open organization that allows this fosters ‘self-organization’ and the ‘emergence of creativity.’ He also mentions that human ability is defined as pattern recognition, which helps distinguish between ‘trivial’ and ‘essential’ elements. It is believed that when human activity reaches a critical point, key insights can be derived from seemingly trivial details. - Joseph’s “just my thoughts”
Warby Parker , an eyewear brand renowned for its direct-to-consumer (D2C) business model , and Allbirds , an eco-friendly shoe brand that went public on NASDAQ in 2021, exemplify innovation in connecting manufacturers directly with consumers without intermediaries. This model promotes a positive image by endorsing an eco-friendly business approach. However, the disclosure of the companies’ financial statements revealed that both had accumulated losses greater than anticipated. While it would have been ideal for manufacturers to supply products directly to consumers, the burden of inventory increased along with rising administrative and marketing costs. Distributors in the middle shared profits, but they also shouldered the financial burden. Choosing eco-friendly options often incurs higher costs due to the search for alternatives, which can lead to accumulating losses. Pollution negatively impacts both consumers and suppliers, and business deficits further inflict additional damage t...