Joseph's "Just My Thoughts"

What is the most interesting story you know in your life? Why was that story interesting and engaging? A detailed analysis of the reasons reveals what kind of story material attracts people and how they respond to sharing these stories. Sometimes, the way you tell the story and the grammar of your words matter, and the impact of my message varies greatly depending on which aspect of the same material is emphasized. As the story unfolds, you must convey what you need to get across. Increasing sales, raising investment, and persuading others all depend on storytelling. People always gather around those who tell interesting and meaningful stories. Attention asset: attracting people’s attention creates an asset. However, managing these attention assets is a challenge of its own. - Joseph’s “just my thoughts”

Storytelling is the foundation and framework of communication. It’s essential to convey values in an easy, engaging, and emotional way. The world is filled with stories, many of which are reborn with different values depending on how they are processed. Investment, management, and love are all forms of storytelling. This world craves stories. Myths in ancient times, religion in the Middle Ages, and media today all process and share stories. Entrepreneurs are storytellers. However, most people in business tend to overlook telling stories and only focus on presenting products and services. No product or service enters the world without a story. - Joseph’s “just my thoughts”

For a good to be distributed in the market, it must have value. Its value stems from several factors. In a complex world where networks and communication have advanced, values are assigned to groups with similar preferences. So, now, more than in previous eras, business is more prominent in the mania class, such as online clubs. The same applies to digital assets like NFTs. Ultimately, to be recognized for an unseen value, it must first be distributed by a group with the same preference that recognizes that value. Therefore, digital assets are mainly created by clubs, and to be acknowledged for their worth, the story behind the digital asset is absolutely essential. Storytelling has always been a very important asset. - Joseph’s “just my thoughts”

Threshold. A boundary value at which a physical phenomenon begins to change. This world is constantly evolving. It doesn’t stop at change but also significantly influences other elements and the surrounding environment. Just like the slightest movement of an Amazon butterfly can trigger a storm across the Pacific Ocean. We live in a world where even small changes can have major impacts and outcomes. Recognizing the threshold before a shift occurs can help us prepare for hardships and alert us to danger. These thresholds exist in various fields that make up our world. It’s just that we often don’t know or suspect them. Surviving in this era is an achievement. - Joseph’s “just my thoughts”

Consilience. When information is gathered to form knowledge and then used to gain insight through inspiration, it becomes wisdom. The world we live in is now multidimensional and a complex system. You can’t correctly interpret and understand it using only the simple patterns of a limited worldview. After collecting and discarding fragments of information and scattered knowledge, we must reconnect them to discover new patterns. Consilience is the ability to see wisely in a world filled with significant volatility and uncertainty. It’s a world where mistakes are easy to make if we only focus on one side. - Joseph’s “just my thoughts”

Egoistic Mind. Traditional education that emphasizes social interaction often views ‘selfishness’ as a negative trait. However, selfishness is a necessary component for survival. The problem arises when selfishness is solely focused on oneself, as it can damage social bonds and community life. I believe that selfishness and sociality are qualities that should be balanced and complemented, not seen as mutually exclusive. Ultimately, selfishness should align with social interests. I call this positive form of selfishness “altruistic selfishness.” It means making choices that satisfy your own needs first, but ultimately acting in a way that promotes happiness for both yourself and your neighbors. - Joseph’s “just my thoughts”

Tracking. Media has existed since primitive times, including the Middle Ages. Although the forms of media have been different, their core properties have remained the same. Marshall McLuhan’s definition of media, “the medium is the message,” remains relevant and will continue to be so in the future. Regardless of the form media takes, this definition indicates that the medium itself does not leave the message frame. By observing the interaction between media messages, the audience, and the environment, we can improve our ability to judge the world and understand the crucial contexts of this era. Media also influences the economy, and the same applies to politics. Without the ability to understand media, we cannot judge the world accurately. This ability develops from constantly observing how media messages react with audiences. Therefore, maintaining a mindset of continuous pursuit allows us to read the narrative that drives the world, and the judgments based on this understanding can ...