The market exists in our minds. Spatial and physical markets are exactly aligned with our brain’s perceptions. If you think small, the market remains small, and if you think big, the market expands. To broaden people’s perceptions, my thoughts must first be large and powerful. When my thoughts collide with those of others, perceptions shift, and markets fluctuate in sync with these new perceptions. That’s why we want to use media to send our messages to the public. It’s also why I need to examine my thoughts carefully before developing markets and understanding them. If I think small, the market also shrinks. Think big and powerful. - Joseph’s “just my thoughts”
A five-year study found that employee emotions significantly impact a company’s success. Interestingly, when an employee makes a mistake and isn’t punished, they tend to perform better. A company wants its employees to try, experiment, and succeed, but it is hard for the company to grow if employees are blamed when they make mistakes or failures. Over time, the company can unintentionally become a bureaucracy , which discourages employees from working effectively. Conversely, when employees and the company work together toward the same goal, great success follows. We mistakenly believe that giving employees monetary bonuses will motivate them. However, more factors can encourage people than just money. Not only is money a limited motivator, but it is also costly compared to its effectiveness. When a company becomes an unpleasant place to work, managers, employees, shareholders, and customers all become unhappy. But when it becomes a good place to work, everyone is happy. There’s no...