The dew is small, but because of its transparent, convex lens-like shape, it captures everything around it in that tiny water droplet. The fact that such a small size can contain so much information is truly astonishing. Sometimes size matters, but material and shape are often more important. If your bowl is small, don’t be discouraged; it’s better to focus on the material and shape. Greatness makes no excuses. - Joseph’s “just my thoughts”
Free Effect . A new ice cream company in India has set up free ice cream vending machines on the streets to promote its brand. Result? People lined up at a very long distance in front of the vending machine. It was raining then, and the people in line went to a convenience store to buy umbrellas, then lined up again. Umbrellas cost much more than ice cream . However, people kept lining up. Cheap and free are two completely different concepts . When the price is low, sales increase slightly, but when it is free, an extraordinary dimension of the problem arises. It’s a privilege , so consumers are willing to pay a higher price to get something for free. Free is not a matter of reason; it is a matter of emotion . - Joseph’s “just my thoughts”