There are two primary approaches to creating something: bottom-up design and top-down design . Top-down design is often seen in architecture. People do not build bricks randomly; instead, they follow the design drawings created by the architect. This method executes a plan that has already been established. When asked why something is built in a certain way, the answer is usually that the blueprint dictates its design. Conversely, bottom-up design does not start with a fixed goal, but rather involves setting and implementing small, actionable rules. For example, termite nests follow this approach. Small termites have a simple rule: to pile up soil. They do this without knowing the reason, but over time, the finished structure is remarkable and sophisticated. The appearance of the Sagrada Familia church , designed by Antoni Gaudà and still under construction, closely resembles a termite nest, differing only in size. Setting goals and planning is one way to create, but actual achievem...
What is the most interesting story you know in your life? Why was that story interesting and engaging? A detailed analysis of the reasons reveals what kind of story material attracts people and how they respond to sharing these stories. Sometimes, the way you tell the story and the grammar of your words matter, and the impact of my message varies greatly depending on which aspect of the same material is emphasized. As the story unfolds, you must convey what you need to get across. Increasing sales, raising investment, and persuading others all depend on storytelling . People always gather around those who tell interesting and meaningful stories. Attention asset : attracting people’s attention creates an asset. However, managing these attention assets is a challenge of its own. - Joseph’s “just my thoughts”