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Just my thoughts #0732

If you’re alone on an uninhabited island, you don’t need money; you only need resources and labor to process those resources for survival. In other words, there’s no need for an exchange-based economy. The exchange of goods led to the development of an economic system that dramatically increases efficiency and productivity. The monetary system was created because society consists of many people living together. To facilitate exchange, value had to be measured, and a price assigned to that value. The foundation of wealth is built on production and exchange. We all rely on others to survive. - Joseph’s “just my thoughts”
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Just my thoughts #0419

I believe it’s accurate to say that “branding is about suggesting a way of life.” Instead of just stating, “Buy ice cream,” it’s more meaningful to say, “Buy ice cream for the children waiting for their dad at home.” It’s about suggesting a lifestyle, not merely a product. It’s better to imply, “You can enjoy a warm meal with your loved one after a while,” rather than simply saying, “Come to our restaurant.” The definition, role, and function of branding evolve as times change.


- Joseph’s “just my thoughts”




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